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Research Findings
After we identified the project theme, we conducted competitive analysis and semi-structured interviews with three target users to understand their needs. We focused on researching, understanding, and summarizing their desires, goals, and pain points with the current online job searching process. By keeping these key takeaways in mind, our hope was to better design our product to satisfy our users’ needs.
Semi-Structured User Interview
We conducted three semi-structured user interviews to ensure consistency between the different interviewers while allowing us to better understand the users' needs by asking follow-up questions when appropriate. We found that students want to:
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Find jobs and build their networks
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See the job information without jumping to an external website
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Have their basic information automatically filled
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Connect to someone have experience with their interested jobs/companies
Competitive & Inclusive Design Analysis
Competitive & Inclusive Design Analysis allowed us to look at existing products to understand their strengths and shortcomings. It also gave us the opportunity to find design patterns that are common in existing solutions.
We also looked at the inclusiveness of existing solutions to understand how well they serve a range of users.
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